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Marketing Automation

Automated marketing
that works 24/7.

11 automated Email & SMS campaigns that keep your members active, increase renewals, and win back the inactive — without lifting a finger.

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11
Automations
2
Channels (Email + SMS)
0
Manual Work
Per-Gym Custom

Every stage covered, automatically

Each phase of a member's lifecycle triggers the right message at the right time.

Sign-up
Birthday Wishes
Active Member
Checkin Streak Milestone Reward Feedback Request
Going Inactive
Inactive Reminder NoShow Follow-up
Expiring
Expiration Reminder Last-Minute Offer
After Expiry
Winback (7/15/30d) Renewal Coupon
3+ Months Gone
Reactivation Campaign

15 features, zero effort

Each automation is designed for a specific moment in the member lifecycle. Set it once, it runs forever.

Birthday Wishes

Automatic birthday greetings to every member. A small gesture that builds massive loyalty and makes your gym stand out.

Loyalty
SMS

Training Streak

Rewards members with 4+ consecutive weeks of training. Gamification that keeps motivation high and consistency steady.

Retention
SMS

Milestone Reward

Celebrates 50, 100, 200, and 500 check-ins. Makes members feel special and share their achievements.

50 / 100 / 200 / 500
SMS

Feedback Request

Asks for feedback after 10 or 25 visits. Builds trust, shows you care, and gives you actionable insights to improve.

Insights
SMS

Inactive Reminder

Alerts members who haven't visited in 14+ days while having an active subscription. Brings them back before they churn.

Churn -25%
SMS

NoShow Follow-up

Follows up with members who missed yesterday's booking. Encourages them to rebook immediately.

Attendance
SMS

Expiration Reminder

Notifies X days before subscription expiry. Gives members time to renew without any gap in their membership.

Renewals +40%
SMS

Last-Minute Offer

Sends a special renewal discount one day before expiry. Urgency + discount = maximum conversions.

4% off • 4 days
SMS

Winback Reminder

3 touchpoints at 7, 15, and 30 days after expiry. Gradual renewal pressure that actually works.

3-Touch Sequence
SMS

Renewal Coupon

Exclusive discount coupon for members expired 1-31 days. A limited-time incentive to come back.

4% off • 12-15 days

Reactivation Campaign

Monthly campaign for members gone 3+ months. The last chance before they're lost forever.

Win-back 3+ months
SMS

Pre-Class Reminder

Automatic reminder 2 hours before each booked class. Reduces no-shows and keeps members on schedule.

No-shows -40%
SMS

Welcome Onboarding

Automated welcome message for every new member. First-visit tips, booking guide, and a warm start to their journey.

First Impression
SMS

Medical Certificate

Track expiration dates per member. Automatic alerts on check-in when the certificate is expired or expiring soon.

Legal Compliance
Alert

Teacher Profiles

Public bios, specialties, certifications, and photos for each instructor. Builds trust and helps members choose the right class.

Trust & Booking
Profile

3 steps, done

No marketing expertise needed. Configure once and let the system do the rest.

01

Configure

Enable the automations you want and customize the messages to match your gym's voice.

02

Automate

The system runs daily and sends the right messages to the right people at the right time.

03

Results

Track everything in the Marketing Log. See what works, optimize, and watch your retention grow.

How email delivery works

To send automated emails, each gym needs a Mailcoach account. Fitforge handles everything else — templates, scheduling, tracking, and unsubscribe compliance.

1

Create a Mailcoach account

Sign up at mailcoach.app — it takes 2 minutes. You'll get a domain (yourgym.mailcoach.app) and an API token. This is your email sending infrastructure.

2

Add credentials in Fitforge

In your gym settings, paste your Mailcoach domain, API token, and from-email. Each gym has its own credentials — emails are sent from your brand, not ours.

3

Emails start automatically

Once connected, all 11 automations send through your Mailcoach account using Fitforge's built-in templates. No template setup needed — we provide professional, branded email designs out of the box.

Included in every plan

✅ 11 pre-built email templates
✅ Gym branding (your name, your colors)
✅ Unsubscribe link in every email
✅ GDPR-compliant opt-out
✅ Per-member newsletter preferences
✅ Delivery tracking in Marketing Log
✅ SMS fallback (separate SMS provider)
✅ No Mailcoach? Only SMS sent (emails skipped)
Don't have Mailcoach? No problem — SMS automations work independently. Emails are simply skipped until you connect a Mailcoach account. You can add it anytime from your gym settings.

How SMS delivery works

To send automated SMS messages, each gym needs an account at smsmarket.gr. Fitforge handles the rest — message content, scheduling, queue-based delivery, and tracking.

1

Create an SMSMarket account

Sign up at smsmarket.gr — you'll get a username, password, and sender name (originator). This is your SMS sending infrastructure.

2

Add credentials in Fitforge

In your gym settings, enter your SMSMarket username, password, and originator (sender name). Each gym has its own credentials — SMS messages are sent from your brand name.

3

SMS messages start automatically

Once connected, all 11 automations send SMS through your SMSMarket account. Messages are queued for reliable delivery — no setup or templates needed on your end.

Included in every plan

✅ 11 automated SMS campaigns
✅ Personalized messages ({name} placeholders)
✅ Queue-based delivery (no delays)
✅ Greek phone number formatting (+30)
✅ Delivery tracking in Marketing Log
✅ Works independently from email
✅ Per-gym SMS credentials
✅ No SMSMarket? Only emails sent (SMS skipped)
Don't have SMSMarket? No problem — email automations work independently. SMS messages are simply skipped until you connect an SMSMarket account. You can add it anytime from your gym settings.

Built for reliability

Enterprise-grade infrastructure powering every message.

Per-Gym Settings

Every gym gets its own messages, its own voice

Deduplication

Never sends the same message twice

Newsletter Opt-Out

Respects member preferences automatically

Marketing Log

Complete history of every message sent

Queue-based

Sends at scale without delays

Multi-channel

Email + SMS + Viber support

Ready to automate your marketing?

Join 120+ gym owners who stopped chasing renewals manually.

See Pricing

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